The off-roadmotorcycle market is garnering substantial traction across the globe. Themarket growth attributes to the rising action sports and motorcycling events.
Besides, the availability of a broad range of motorcycles drives the growth of
the market. Product standardization enhanced research & innovation, and
increased lab & field tests are significant trends ensuring market growth.
Off-road motorcycles represent a promising frontier within the sports vehicle
industry, poised for substantial growth. The market is on the brink of
witnessing a surge in motorcycle production, which will expand the customer
base, attracting those seeking quality and profitability. In a recent market
research report, Market Research Future (MRFR) predicts that the global
off-road motorcycle market is destined for exponential growth by 2030.
Global Off-RoadMotorcycle Market – Segmentations
The off-road motorcyclemarket undergoes segmentation based on types, applications, and regions. Within
the type segment, further sub-segments include dirt bikes, adventure bikes,
trial bikes, enduro bikes, kids' motorbikes, and others. In terms of
applications, the market is sub-divided into recreational and defense, with the
recreational segment currently holding the largest market share.
For recreationalpurposes, off-road motorcycles offer a cost-effective solution for consumers
who desire to navigate their motorcycles through rural areas and terrains that
demand minimal construction standards. Geographically, the region segment
includes Americas, Europe, Asia Pacific, and the rest of the world.
Major Players:
Leading the globaloff-road motorcycle market are key players such as Torrot (Spain), ROKON (US),
Husqvarna Motorcycles GmbH (Sweden), Betamotor (Italy), Alta Motors
(California), Sherco (Spain), Kuberg (Czech Republic), TRS Motorcycles (US),
Honda (Japan), Kawasaki Motorcorp (US), Chritini Technologies (US), KTM (Austria),
and Suzuki Motors (Japan).
Industry/ Innovations/Related News
May 18, 2021 - TriumphMotorcycles India launched the off-road motorcycles Scrambler 1200 and Street
Scrambler 900 in India. These special edition motorcycles feature the latest
generation of ride-by-wire technology, offering six riding modes, including
road, rain, sport, off-road, off-road pro (only on the XE variant), and a
rider-configurable mode.
Off-Road MotorcycleMarket – Regional Analysis
The Asia Pacificregion exerts dominance over the global off-road motorcycle market. The
region's growth is fueled by a recent shift in consumer preferences from
mileage to vehicle aesthetics and features, resulting in a high demand for
off-road motorcycles. With major manufacturers investing in the motorcycle
industry and growing awareness among individuals about off-road motorcycle
events, the market's demand surges in this region.
Furthermore, thestrong presence of numerous notable industry players and increased motorcycle
production capacities positively impact regional market growth. China, India,
and ASEAN countries collectively contribute significant shares to the regional
market, primarily driven by the demand for lightweight commercial vehicles with
enhanced fuel efficiency. The APAC off-road motorcycle market is projected to
witness rapid growth during the forecast period.
North America accountsfor the second-largest market share in the global off-road motorcycle market.
This growth is propelled by rising motorcycle sales and technological
advancements. Additionally, the increasing demand for lightweight,
fuel-efficient commercial vehicles provides significant impetus to the
automotive and off-road motorcycle market. The availability of innovative
technologies, substantial automotive production, and a burgeoning automotive
industry collectively foster market growth in the region.
Europe occupies thethird-largest share in the global off-road motorcycle market. Key factors
driving market growth include the well-established automotive industry and
continuous innovations within the region. Moreover, substantial investments in
research and development by industry players drive product and technology
advancements, contributing to the growth of off-road motorcycle market sales.
The European off-road motorcycle market is expected to exhibit the highest
Compound Annual Growth Rate (CAGR) over the forecast period.
GlobalOff-Road Motorcycle Market – Competitive Analysis
Highly competitive, the off-road motorcyclemarket appears fragmented due to the presence of several well-established
players. Industry players incorporate strategic approaches, such as mergers
& acquisitions, innovation, brand reinforcement, and expansion, to gain a
larger competitive share. Manufacturers strive to offer an extended range of
high-performance motorcycles. Due to the expected innovations and improvements
in product, service, and product innovations, the market will soon witness an
intensified competition.
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